Stumbling into the Food Sector with Danielle Wiener-Bronner

“I always loved writing, but I never planned to be a journalist. Frankly, I never thought I could get someone to pay me to write.” Danielle Wiener-Bronner said of her entry into the world of journalism. After polishing her craft through gigs at Thomson Reuters, The Wire, and Fusion Media Group, Wiener-Bronner began her work at what was formerly CNNMoney. When it was relaunched as CNN Business, she was assigned to the food beat. With her background in economics, she brings a unique angle to her writing, zeroing in on the intersection of food and business.

Winning in Last Place

We live in a world that demands excellence, that sings the praises of the 10,000-Hour Rule to master anything. And, sure, being excellent is fun. It’s fun to do things you’re great at. But it’s also fun to do things that you aren’t great at, and last year I decided that I was done feeling like I had to earn the right to participate in something I wanted to participate in. I was missing out.